Job Title: Digital Marketing Intern
Internship period: 6 months
Location: Bengaluru (WFO)
Department: Marketing
Reports To: Digital Marketing Manager
Job Summary:
We are looking for a creative and motivated Digital Marketing Intern to join our marketing team. This internship provides hands-on experience in various aspects of digital marketing, including content creation, social media management, SEO, email marketing, and analytics. The ideal candidate has a passion for marketing, an understanding of social media trends, and a strong desire to learn and contribute to our digital presence.
Key Responsibilities:
- Content Creation & Social Media:
- Assist in developing engaging content for social media platforms (e.g., LinkedIn, Instagram, Twitter, Facebook).
- Create visually appealing posts, stories, and video content to boost engagement.
- Monitor and engage with followers, helping build an active online community.
- SEO & Website Optimization:
- Conduct keyword research and assist in on-page SEO optimization.
- Help optimize website content and structure to improve search engine rankings.
- Track and report on SEO performance.
- Email Marketing:
- Assist in designing and executing email campaigns.
- Develop email content, including newsletters and promotional emails.
- Analyze and report on email marketing metrics (open rates, click-through rates, etc.).
- Analytics & Reporting:
- Monitor and analyze website, social media, and campaign performance using Google Analytics, social media insights, and other tools.
- Prepare regular reports on key metrics, providing insights and recommendations for improvements.
Qualifications:
- Education: Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Skills: Familiarity with social media platforms, content creation, and basic understanding of SEO and Google Analytics.
- Technical Skills: Experience with tools like Canva, Google Analytics, and social media scheduling platforms (e.g., Hootsuite, Buffer) is a plus.
- Soft Skills: Excellent communication skills, a proactive attitude, creativity, and strong attention to detail.
Benefits:
- Potential for full-time opportunities based on performance and company needs.